“The more a subject matters to you, the harder it is to find a story you want to tell about it. The bar is higher,” Malcolm Gladwell observes at the beginning of his book The Bomber Mafia.* For Gladwell, the high bar story he had in mind centered around bombing campaigns during WWII, a subject …
Category: Writing Advice
Different Forms of Figurative
While on a writing ramble several years ago, I discovered that I love connections. What do I mean by that? Many things. In communication, connection can mean clarifying an idea, showing how items relate, or bridging the divide between speaker and audience. On the other hand, connection in business can involve seeing how data relates …